1
营销管理 提升顾客价值和利润增长的战略 strategies for growing customer value and profitability

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Main Authors: 美 贝斯特 Best, Roger J. (著)
Group Author: 权小妍 (译); 徐丽娟 (译)
Published: 北京大学出版社
Publication Dates: 2017
Call Number: F713.50/7842-4
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2
洞察你的顾客

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Main Authors: 美 伍德拉夫 Robert B (著); 美 Woodruff Robert B (著); 美 加蒂尔 Sarah F (著); 美 Gardial Sarah F (著)
Group Author: 董大海 (译); 权小妍 (译)
Published: 机械工业出版社
Publication Dates: 2004
Call Number: F274/2225-1
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3
营销管理 提升顾客价值和利润增长的战略 strategies for growing customer value and profitability

Cover is for reference only
Main Authors: 美 贝斯特 Best, Roger J (著)
Group Author: 权小研 (译); 吕洪兵 (译); 姜岩 (译)
Published: 北京大学出版社
Publication Dates: 2008
Call Number: F713.50/7842-2
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