1
The observational research handbook understanding how consumers live with your product

Cover is for reference only
Main Authors: Abrams Bill
Corporate Authors: American Marketing Association
Published: NTC Business Books,
Publication Dates: c2000.
Call Number: F737.123.5/A161
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2
マーケティングコラム集 挑戦する発想 ウォールストリート·ジャーナル版

Cover is for reference only
Main Authors: Alsop Ronald. (著); Abrams Bill. (著)
Group Author: 村田昭治 (監修); 目黒昭一郎 (訳)
Published: ティビーエス·ブリタニカ
Publication Dates: 1989.9
Call Number: WJF713.50/6166
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