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C2M:未来商业新革命

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Bibliographic Details
Main Authors: 姜蓉 (女) (姜蓉著)
Published: 北京联合出版公司
Publisher Address: 北京
Publication Dates: 2021
Literature type: Book
Language: Chinese
Subjects:
Carrier Form: 18,284页: ; 21cm
ISBN: 978-7-5596-5389-5
Index Number: F713
CLC: F713.36
Call Number: F713.36/8446
Contents: 布克加Book+作品 023
本书从品牌和制造业面临的剧变和危机谈起,为读者首次系统分析C2M模式的概念、本质、要素、模式等问题,解读了犀牛智造、量品、必要等当前践行C2M模式的代表工厂、平台的运行逻辑;提