Screen Library把100元的可乐卖到1000元
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| Main Authors: | |
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| Group Author: | |
| Published: |
中国华侨出版社
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| Publisher Address: | 北京 |
| Publication Dates: | 2014 |
| Literature type: | Book |
| Language: | Chinese |
| Subjects: | |
| Carrier Form: | 183页: ; 21cm |
| ISBN: | 978-7-5113-4599-8 |
| Index Number: | F713 |
| CLC: | F713.50-49 |
| Call Number: | F713.50-49/3954 |
| Contents: | 本书通过10个具体案例，以故事的形式来讲解市场营销理论，从市场领军人到蓝海战略，再到鸿沟理论等，提出了十分新颖的营销观点。 |