市场营销学 = Marketing for China's managers current and future

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Bibliographic Details
Main Authors: Capon Noel
Group Author: Burgers Willem; 郑毓煌
Published: 北京大学出版社
Publisher Address: 北京
Publication Dates: 2012
Literature type: Book
Language: English
Edition: 2版
Series: 营销学精选教材.英文影印版
Carrier Form: xxvii, 111 p.: ill. ; 25 cm
ISBN: 9787301202852
Call Number: F713.50/C246/2nd.ed.
Contents: Includes index