粉丝效应:从用户到粉丝,从流量到增量 = Fanocracy:turning fans into customers and customers into fans
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Main Authors: | ; |
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Group Author: | ; |
Published: |
中信出版集团股份有限公司
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Publisher Address: | 北京 |
Publication Dates: | 2021 |
Literature type: | Book |
Language: | Chinese |
Subjects: | |
Carrier Form: | 323页: 图,照片 ; 21cm |
ISBN: | 978-7-5217-3352-5 |
Index Number: | F713 |
CLC: | F713.365.2 |
Call Number: | F713.365.2/4822-3 |
Contents: |
灰犀牛 本书作者通过各行各业的案例,说明如何有效地将用户培养成粉丝,将粉丝对品牌、产品、服务或理念的热情转化为购买力。 |