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Marketing management in the 21st century

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Bibliographic Details
Main Authors: Capon Noel
Group Author: Hulbert James M
Published: Prentice Hall,
Publisher Address: Upper Saddle River, N.J.
Publication Dates: c2001.
Literature type: Book
Language: English
Subjects:
Marketing > Management
Carrier Form: xvii, 637 p.: ill. ; 26 cm.
ISBN: 013915695X
Index Number: F713
CLC: F713.5-36
Call Number: F713.5-36/C246
Contents: Includes bibliographical references and index.

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