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Public health business planning：a practical guide

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Bibliographic Details
Main Authors: Orton Stephen Noyes
Group Author: Menkens Anne J; Santos Pamela
Published: Jones and Bartlett Publishers,
Publisher Address: Sudbury, Mass.
Publication Dates: c2009.
Literature type: Book
Language: English
Subjects:
Public Health Administration
Community health services > Planning
Health planning
Business planning
Community Health Planning > United States
Public Health Administration > economics > United States
Marketing of Health Services > United States
Models, Organizational > United States
Carrier Form: xxii, 174 p.: ; 23 cm.
ISBN: 9780763746216
0763746215
Index Number: R19
CLC: R19
C913.4
Call Number: R19/O78
Contents: Includes bibliographical references and index.
Defining public health entrepreneurial business planning -- The parts of a public health business plan -- Definition of plan -- Industry analysis -- Demonstration of need and target market -- Competitors and partners -- Marketing -- Project operations -- Evaluation -- Risks, exit plan, and sustainability -- Financial planning -- The feasibility plan -- Sustaining success in South Carolina -- Creating your public health business plan.

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