The new technology elite:how great companies optimize both technology consumption and production

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Bibliographic Details
Main Authors: Mirchandani Vinnie
Published: Wiley,
Publisher Address: Hoboken, New Jersey
Publication Dates: [2012]
Literature type: Book
Language: English
Subjects:
Carrier Form: xxii, 378 p.: ; 24 cm
ISBN: 9781118103135 (hardback)
1118103130 (hardback)
Index Number: F406
CLC: F406
F403.6
Call Number: F403.6/M673
Contents: Includes bibliographical references (pages 333-366) and index.
"How-to guidance for optimizing incumbent technologies to deliver a better product and gain competitive advantage. Their zip codes are far from Silicon Valley. Their SIC codes show retail, automobile or banking. But industry after industry is waking up to the opportunity of "smart" products and services for their increasingly tech-savvy customers. Traditionally technology buyers, they are learning to embed technology in their products and become technology vendors. "--