Screen Library营销公关
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| Main Authors: | |
|---|---|
| Published: |
中国大百科全书出版社上海分社
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| Publisher Address: | 上海 |
| Publication Dates: | 1995 |
| Literature type: | Book |
| Language: | Chinese |
| Series: |
市场营销丛书 |
| Subjects: | |
| Carrier Form: | 170页: 图 ; 19cm |
| ISBN: | 7-5000-0468-0 |
| Index Number: | F713 |
| CLC: | F713.51 |
| Call Number: | F713.51/7130 |
| Contents: | 附录: 1. 一个完整的营销公关方案框架; 2. 欧美和日本企业的营销公关特点 |