Effective strategic planning for competitive advantage:ten steps for technical professions
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Main Authors: | |
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Published: |
Pearson Prentice Hall,
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Publisher Address: | Upper Saddle River, N.J. |
Publication Dates: | c2006. |
Literature type: | Book |
Language: | English |
Series: |
NetEffect series.Technology skills |
Subjects: | |
Carrier Form: | xii, 205 p.: ill. ; 24 cm. |
ISBN: | 013048525X |
Index Number: | F272 |
CLC: | F272.2 |
Call Number: | F272.2/G599 |
Contents: |
Includes bibliographical references and index. Understand the concepts of competition and competitive advantage -- Understand the concept of value as it relates to competitive advantage -- Know the rationale for strategic planning -- Understand the strategic planning process -- Collect, organize, and analyze data -- Make informed predictions -- Adopt a strategic emphasis and competitive strategy -- Write the strategic plan -- Execute the strategic plan -- Understand how a strategic plan comes together from start to finish. |