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Main Authors: | |
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Published: |
高等教育出版社
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Publisher Address: | 北京 |
Publication Dates: | 2004 |
Literature type: | Book |
Language: | Chinese |
Edition: | 2版 |
Series: |
高等学校市场营销专业主干课程系列教材 |
Subjects: | |
Carrier Form: | 463页: ; 23cm |
ISBN: | 7-04-013950-2 |
Index Number: | F713 |
CLC: | F713.36 |
Call Number: | F713.36/4889-1 |
Contents: | 面向21世纪课程教材 |