The ultimate marketing and PR book : understand your customers, master digital marketing, perfect public relations /
The ultimate marketing and PR book gives you everything you need to be a better marketer. It is a dynamic collection of essential skills covering the topics that will help you make a seismic impact upon your performance - faster than you ever thought possible.
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Main Authors: | |
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Group Author: | ; ; |
Published: |
John Murray Learning,
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Publisher Address: | London : |
Publication Dates: | 2018. |
Literature type: | Book |
Language: | English |
Series: |
Teach yourself.
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Subjects: | |
Summary: |
The ultimate marketing and PR book gives you everything you need to be a better marketer. It is a dynamic collection of essential skills covering the topics that will help you make a seismic impact upon your performance - faster than you ever thought possible. |
Item Description: |
"The complete guide to success" --Cover. Previously published as: Marketing in 4 weeks. |
Carrier Form: | 475 pages ; 22 cm. |
ISBN: |
9781473683976 1473683971 |
Index Number: | HF5415 |
CLC: | F713.5 |
Call Number: | F713.5/D255 |
Contents: | Your marketing masterclass -- Your digital marketing masterclass -- Your social media marketing masterclass -- Your public relations masterclass. |