Selling:building partnerships
Saved in:
Main Authors: | |
---|---|
Group Author: | ; |
Published: |
McGraw-Hill/Irwin,
|
Publisher Address: | Boston |
Publication Dates: | c2004. |
Literature type: | Book |
Language: | English |
Edition: | 5th ed. |
Series: |
The Irwin/McGraw-Hill series in marketing |
Subjects: | |
Carrier Form: | 1 v. (various pagings): col. ill. ; 27 cm. +1 CD ROM (4 3/4 in.) |
ISBN: |
0072549289 (alk. paper) 0071215190 (International ed.) |
Index Number: | F713 |
CLC: | F713.3 |
Call Number: | F713.3/W436/5th.ed. |
Contents: | Includes bibliographical references and index. |