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Understanding global cultures : metaphorical journeys through 31 nations, clusters of nations, continents, and diversity /

Overview: In Understanding Global Cultures, Fifth Edition, authors Martin J. Gannon and Rajnandini Pillai present the cultural metaphor-any activity, phenomenon, or institution with which the members of a given culture identify emotionally or cognitively-as a method for understanding the cultural mi...

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Bibliographic Details
Main Authors: Gannon, Martin J
Group Author: Pillai, Rajnandini
Published:
Literature type: Book
Language: English
Edition: 5th ed.
Subjects:
Cross-cultural studies
Cross-cultural orientation
National characteristics
Summary: Overview: In Understanding Global Cultures, Fifth Edition, authors Martin J. Gannon and Rajnandini Pillai present the cultural metaphor-any activity, phenomenon, or institution with which the members of a given culture identify emotionally or cognitively-as a method for understanding the cultural mindsets of individual nations, clusters of nations, and even continents. The book shows how metaphors are guidelines to help outsiders quickly understand what members of a culture consider important. The fully updated Fifth Edition includes 31 nation-specific chapters, including a new Part XI on po
Carrier Form: xx, 657 p. : ill. ; 26 cm.
Bibliography: Includes bibliographical references and index.
ISBN: 9781412995931 (pbk.) :
1412995930 (pbk.)
Index Number: GN345
CLC: G11
Call Number: G11/G198/5th ed.
Contents: Preface: Understanding cultures in depth -- Acknowledgments and coauthors -- Part 1: Introduction: -- Understanding cultural metaphors: -- Constructing cultural metaphors -- Reading and using this book -- When culture does, and does not, matter -- Part 2: Authority-Ranking Cultures: -- Thai Kingdom: -- Loose vertical hierarchy -- Freedom and equality -- Thai smile -- Japanese garden: -- Corporate cultures -- Garden as metaphor -- Wa and shikata -- Seishin training -- Combining droplets or energies -- Aesthetics -- Similarities and contrasts -- Bedouin jewelry and Saudi Arabia: -- Desert Bedo

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