The marketing audit handbook:tools, techniques & checklists to exploit your marketing resources

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Bibliographic Details
Main Authors: Wilson Aubrey
Corporate Authors: NetLibrary, Inc
Published: Kogan Page,
Publisher Address: London
Publication Dates: 2002.
Literature type: Book
Language: English
Subjects:
Online Access: http://www.netLibrary.com/urlapi.asp?action=summary&v=1&bookid=125920
Carrier Form: ix, 294 p.: ill. ; 25 cm. +1 CD-ROM (4 3/4 in.)
ISBN: 1417572264 (electronic bk.)
9781417572267 (electronic bk.)
Index Number: F239
CLC: F239.6-62
Contents: Includes bibliographical references and index.