Screen Library市场营销战略入门必读 = The Marketing Strategy Desktop Guide
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| Main Authors: | |
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| Group Author: | |
| Published: |
汕头大学出版社
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| Publisher Address: | 汕头 |
| Publication Dates: | 2008 |
| Literature type: | Book |
| Language: | Chinese |
| Subjects: | |
| Carrier Form: | 280页: 表 ; 23cm |
| ISBN: | 978-7-81036-696-0 |
| Index Number: | F713 |
| CLC: | F713.50 |
| Call Number: | F713.50/2229-2 |
| Contents: | 本书内容包括：市场营销战略、竞争对手市场营销情报系统、市场营销战略计划的制定、产品策略、沟通策略、定价策略、销售策略、网络时代的市场营销战略。 |