Facebook marketing all-in-one for dummies /
Learn why your business needs a Facebook presence, how to set up a powerful page, ways to engage your customers, and how to analyze your results. From identifying your customer to involving your audience with events and contests, this guide has it all!
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Main Authors: | |
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Corporate Authors: | |
Group Author: | ; ; |
Published: |
John Wiley & Sons, Inc.,
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Publisher Address: | Hoboken, NJ : |
Publication Dates: | 2014. |
Literature type: | eBook |
Language: | English |
Edition: | Third edition. |
Series: |
--For dummies
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Subjects: | |
Online Access: |
http://www.cnpereading.com/pages/publications/form/article/40288a9c497f3ea3014984aca1d20420 |
Summary: |
Learn why your business needs a Facebook presence, how to set up a powerful page, ways to engage your customers, and how to analyze your results. From identifying your customer to involving your audience with events and contests, this guide has it all! |
Item Description: |
Description based on print version record. Previous ed.: 2011. Includes index. Previous edition published: Facebook marketing all-in-one for dummies / by Amy Porterfield, Phyllis Khare, and Andrea Vahl. c2013. "9 books in 1"--Cover. |
Carrier Form: |
1 online resource (xviii, 768 pages) : illustrations. Also available in print. |
ISBN: |
9781118816059 (electronic bk.) 9781118816189 |
Index Number: | HF5415 |
CLC: | F713.36 |
Contents: | Introduction -- Joining the Facebook marketing revolution -- Claiming your presence on Facebook -- Adding the basics to your Facebook page -- Building, engaging, retaining, and selling to your community -- Understanding Facebook applications -- Making Facebook come alive with events and contests -- Advanced Facebook marketing tactics -- Facebook advertising -- Measuring, monitoring, and analyzing. |