Strategies for Asia Pacific:meeting new challenges
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Main Authors: | |
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Group Author: | |
Published: |
Palgrave Macmillan,
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Publisher Address: | Houndmills, Basingstoke, Hampshire New York |
Publication Dates: | 2006. |
Literature type: | Book |
Language: | English |
Edition: | 3rd ed. |
Subjects: | |
Carrier Form: | xx, 332 p.: ill. ; 24 cm. |
ISBN: |
1403916950 (pbk.) 9781403916952 (pbk.) |
Index Number: | F430 |
CLC: |
F430.5 F460.5 |
Call Number: | F430.5/L347/3rd.ed. |
Contents: |
Includes bibliographical references (p. 317-324) and index. The strategic importance of Asia Pacific - - Formulating strategies for Asia Pacific -- Asia as a market -- The players -- Asian business logic -- Competing -- Joining forces : alliances, mergers and acquisitions -- People and organization -- The future of the Asia Pacific region. |