Soft power in China Public diplomacy through communication /
"Based on the authors' intimate knowledge of the changing dynamics in China's society, this book shows the picture of a government that is learning fast in the field of international communication, and that is equally confronted with fundamental soft power challenges. This collection...
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Literature type: | Electronic Software eBook |
Language: | English |
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Online Access: |
http://www.palgraveconnect.com/doifinder/10.1057/9780230116375 |
Summary: |
"Based on the authors' intimate knowledge of the changing dynamics in China's society, this book shows the picture of a government that is learning fast in the field of international communication, and that is equally confronted with fundamental soft power challenges. This collection of essays greatly improves our understanding of China's public diplomacy as a project under construction." - Jan Melissen, Head of the Diplomatic Studies Programme at the Clingendael Institute of International Relations, The Netherlands, Professor of Diplomacy at the University of Antwerp, Belgium, and Co-Editor of The Hague Journal of Diplomacy. |
Item Description: |
Electronic book text. Epublication based on: 9780230108622, 2010. |
Carrier Form: | 220 p. |
ISBN: |
9780230108622 9780230116375 : 023011637X : |
CLC: | D822 |
Contents: | Introduction: China's Search of Soft Power - Jian Wang * The Expansion of China's Public Diplomacy System - Ingrid d'Hooghe * China's Image Projection and Its Impact - Hongying Wang * China's International Broadcasting: A Case Study of CCTV International - Xiaoling Zhang * The Evolving Chinese Government Spokesperson System - Ni Chen * Chinese Corporate Diplomacy: Huawei's CSR Discourse in Africa - Lu Tang and Hongmei Li * National Image Management Begins at Home: Imagining the New Olympic Citizen - Jeroen de Kloet, Gladys Pak Lei Chong and Stefan Landsberger * Chinese Diaspora, the Internet, and the Image of China: A Case Study of the Beijing Olympic Torch Relay - Hongmei Li * China's Image Management Abroad, 1920s-1940s: Origin, Justification and Institutionalization - Yong Z. Volz * Itching the Scratches on Our Minds: American College Students Read and Re-evaluate China - Judy Polumbaum. |