Mass customization:engineering and managing global operations
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Group Author: | ; |
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Published: |
Springer,
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Publisher Address: | London New York |
Publication Dates: | c2011. |
Literature type: | Book |
Language: | English |
Series: |
Springer series in advanced manufacturing |
Subjects: | |
Carrier Form: | xviii, 378 p.: ill. ; 24 cm. |
ISBN: |
9781849964883 (hbk.) 1849964882 |
Index Number: | F273 |
CLC: | F273 |
Call Number: | F273/M414 |
Contents: |
Includes bibliographical references and index. Designing and planning for mass customization in a large scale global production system / Roberto F. Lu and Richard L. Storch -- Process typology of mass customizers / Rebecca Duray -- Service customization through dramaturgy / Ian P. McCarthy, Leyland Pitt, and Pierre Berthon -- NPD-SCM alignment in mass customization / Nizar Abdelkafi, Margherita Pero, Thorsten Blecker -- Managing technological innovations affecting product complexity, modularity, and supply chain structure. |