International craft trade fairs : a practical guide /
Authentic, local products, made with natural renewable materials are in increasing demand worldwide. Participation in an international trade fair is widely regarded as a most efficient means of exposure to export markets: audience concentration, face-to-face communication, competition-watch and acqu...
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Corporate Authors: | ; ; |
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Group Author: | |
Published: |
Commonwealth Secretariat,
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Publisher Address: | London : |
Publication Dates: | 2001. |
Literature type: | Book |
Language: | English |
Series: |
Culture, development and society series
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Subjects: | |
Summary: |
Authentic, local products, made with natural renewable materials are in increasing demand worldwide. Participation in an international trade fair is widely regarded as a most efficient means of exposure to export markets: audience concentration, face-to-face communication, competition-watch and acquaintance with new business partners are major benefits for participants. This guide provides support and guidance to small craft enterprises in their efforts to avail themselves of the opportunities that arise by participating in international craft trade fairs. It includes a directory of notable specialized international craft trade fairs and a bibliography.--Publisher's descriptions. |
Item Description: | Published jointly by the Commomwealth Secretariat, the International Trade Centre (UNCTAD/WTO) and UNESCO. |
Carrier Form: | 127 pages ; 30 cm. |
Bibliography: | Includes bibliographical references. |
ISBN: |
9789231037795 923103779X |
Index Number: | T396 |
CLC: | F713.83 |
Call Number: | F713.83/I615 |