Screen LibraryHandbook of research on managing and influencing consumer behavior /
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| Main Authors: | |
|---|---|
| Published: |
Business Science Reference,
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| Publisher Address: | Hershey, PA : |
| Publication Dates: | [2015] |
| Literature type: | Book |
| Language: | English |
| Series: |
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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| Subjects: | |
| Carrier Form: | xxxiv, 728 pages ; 29 cm. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: |
9781466665477 (hardback) : 1466665475 (hardback) |
| CLC: | F713.55 |
| Call Number: | F713.55/K215 |