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Successful marketing strategies for nonprofit organizations

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Bibliographic Details
Main Authors: McLeish Barry 1956-
Published: J. Wiley,
Publisher Address: New York
Publication Dates: c1995.
Literature type: Book
Language: English
Series: Nonprofit law, finance, and management series
Subjects:
Nonprofit organizations > Marketing
Carrier Form: xx, 294 p.: ill. ; 24 cm.
ISBN: 0471105686 (acid-free paper)
0471105678 (pbk.)
Index Number: F713
CLC: F713.50
Call Number: F713.50/M163
Contents: Includes bibliographical references (p. 281-289) and index.

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