Cover is for reference only

Case studies on food experiences in marketing, retail, and events /

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Bibliographic Details
Group Author: Doppler, Susanne (Editor); Steffen, Adrienne (Editor); Cavicchi, Alessio (Editor); Santini, Cristina (Editor)
Published: Woodhead Publishing,
Publisher Address: Duxford, United Kingdom :
Publication Dates: [2020]
Literature type: Book
Language: English
Series: Woodhead Publishing series in consumer science and strategic marketing
Subjects:
Food > Marketing.
Food industry and trade.
Customer relations.
Carrier Form: xviii, 218 pages : illustrations, forms ; 23 cm.
Bibliography: Includes bibliographical references and index.
ISBN: 9780128177921
0128177926
CLC: F407.82
Call Number: F407.82/C337-2

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