Screen LibraryThe value trail : how to effectively understand, deploy and monitor successful business models /
This book develops a disruptive new model of strategic analysis (namely the Three Dimensions of Value model) that approaches drivers of success within a business from a value-based perspective: how value is understood by the customer (Appreciation of Value), and how it is boosted (Concentration of V...
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| Main Authors: | |
|---|---|
| Published: |
Gower,
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| Publisher Address: | Surrey : |
| Publication Dates: | [2015] |
| Literature type: | Book |
| Language: | English |
| Subjects: | |
| Summary: |
This book develops a disruptive new model of strategic analysis (namely the Three Dimensions of Value model) that approaches drivers of success within a business from a value-based perspective: how value is understood by the customer (Appreciation of Value), and how it is boosted (Concentration of Value) or subtracted (Predation of Value) by different business agents. From this business-level perspective, it progressively moves down to a company level to allow the reader to understand how companies can set corporate goals and leverage internal resources to deliver successful value propositions. Special attention is paid to the definition of an integrated monitoring system based on both market (outside-in perspective) and company (inside-out perspective) metrics. The book also identifies, in line with this new theory, the most relevant existing competitive models, together with a comprehensive analysis of their strategic approach and success drivers. -- |
| Carrier Form: | xiv, 133 pages : illustrations ; 24 cm |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: |
9781472452566 (hardcover) : 1472452569 (hardcover) |
| Index Number: | HF5386 |
| CLC: | F713.55 |
| Call Number: | F713.55/S229 |
| Contents: | Preface -- Approaching competition -- The analytical process: an overview -- Out there and back: business and environment -- The internal creation of value -- Measuring and controlling your results -- Epilogue. |