Behavioral economics : toward a new economics by integration with traditional economics /

This book is intended as a textbook for a course in behavioral economics for advanced undergraduate and graduate students who have already learned basic economics. The book will also be useful for introducing behavioral economics to researchers. Unlike some general audience books that discuss behavi...

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Bibliographic Details
Main Authors: Ogaki, Masao
Group Author: Tanaka, Saori C
Published: Springer,
Publisher Address: Singapore :
Publication Dates: [2017]
Literature type: Book
Language: English
Series: Springer Texts in Business and Economics,
Subjects:
Summary: This book is intended as a textbook for a course in behavioral economics for advanced undergraduate and graduate students who have already learned basic economics. The book will also be useful for introducing behavioral economics to researchers. Unlike some general audience books that discuss behavioral economics, this book does not take a position of completely negating traditional economics. Its position is that both behavioral and traditional economics are tools that have their own uses and limitations. Moreover, this work makes clear that knowledge of traditional economics is a necessary
Carrier Form: xvii, 211 pages : illustrations ; 24 cm.
ISBN: 9789811064388
9811064385
Index Number: HB74
CLC: F069.9
Call Number: F069.9/O341
Contents: Part I Behavioral Economics and Neuroeconomics -- 1 What Is Behavioral Economics? -- 2 What Is Neuroeconomics? -- Part II Prospect Theory and Bounded Rationality -- 3 Economic Behavior Under Uncertainty -- 4 Prospect Theory -- 5 Bounded Rationality -- Part III: Time-Discounting and Social Preferences -- 6 Intertemporal Behavior -- 7 Learning Theory and Experiments in Neuroeconomics -- 8 Social Preferences -- 9 Culture and Identity.- 10 Economics of Happiness -- 11 Normative Behavioral Economics -- Index.