Cover is for reference only

Challenging corporate social responsibility : lessons for public relations from the casino industry /

Saved in:
Bibliographic Details
Main Authors: Strauss, Jessalynn R (Author)
Published: Routledge, Taylor & Francis Group,
Publisher Address: London :
Publication Dates: 2015.
Literature type: Book
Language: English
Series: Routledge new directions in public relations and communication research
Subjects:
Casinos > Social aspects
Social responsibility of business
Casinos > Social aspects > Nevada > Las Vegas
Casinos > Social aspects > Case studies
Carrier Form: 161 pages ; 24 cm.
Bibliography: Includes bibliographical references (pages 134-155) and index.
ISBN: 9780415706377 (hardback) :
Index Number: HV6711
CLC: F719.52
Call Number: F719.52/S912
Contents: Introduction -- CSR : walking the walk, talking the talk -- The casino industry grows up -- Understanding the global casino industry -- Casino city in the desert : history and context of Las Vegas, Nev -- CSR in Las Vegas -- Trouble points : implications of strategic CSR -- Conclusions and future directions.

Related Book Recommendations