Screen Library公共关系学
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| Main Authors: | ; |
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| Group Author: | |
| Published: |
中国人民大学出版社
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| Publisher Address: | 北京 |
| Publication Dates: | 1990 |
| Literature type: | Book |
| Language: | Chinese |
| Subjects: | |
| Carrier Form: | 331页: ; 21cm |
| ISBN: | 7-300-01014-8 |
| Index Number: | C912 |
| CLC: | C912.3 |
| Call Number: | C912.3/2929 |
| Contents: |
译自: Public relations／H. Frazier Moore, Frank B. Kalupa. -- 9th ed. -- Richard D. Irwin., 1985 本书记述了公共关系学的基本理论、概念、历史发展过程、职能、作用、特点、活动的方法，应注意的法律规定和道德观念等。 |