Strategy is destiny : how strategy-making shapes a company's future /
Management expert Burgelman of Stanford University offer unique insights into the importance and power of successful strategy, using Intel's lucrative 30-year example to help managers in any company, large or small. Illustrations.
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Main Authors: | |
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Published: |
Free Press,
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Publisher Address: | New York : |
Publication Dates: | [2002] |
Literature type: | Book |
Language: | English |
Subjects: | |
Summary: |
Management expert Burgelman of Stanford University offer unique insights into the importance and power of successful strategy, using Intel's lucrative 30-year example to help managers in any company, large or small. Illustrations. |
Carrier Form: | xxi, 436 pages ; 24 cm |
Bibliography: | Includes bibliographical references (pages 396-422) and index. |
ISBN: |
9780684855547 0684855542 |
Index Number: | HD9696 |
CLC: | F471.266 |
Call Number: | F471.266/B954-1 |
Contents: |
Foreword: Reflections of Andy Grove -- Introduction: An Evolutionary Perspective on Strategy-Making. Strategy Is Destiny -- Intel the Memory Company. Genesis and Transformation. Dynamic Forces Driving Company Evolution. Coevolution of Generic and Substantive Strategies. Internal Ecology of Strategy Making -- Intel the Microprocessor Company. Creating a Strategy Vector: Induced Strategic Action. Facing a Strategy Vector: Autonomous Strategic Action. Coevolution of Strategy and Environment. Coevolution and Strategic Inertia -- Intel the Internet Building Block Company. Maintaining and Extending the Strategy Vector. Designing the Internal Ecology of Strategy-Making. |