Screen LibraryThe package design book 5 /
Attract, protect, inform, collect--good packaging is synonymous with multitasking. Creating these ultimate all-rounders calls for a deep understanding of the good, the market, the customer, the environment, the flow of trade--no easy task. Each year, the Pentawards spotlight the ingenious mastermind...
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| Group Author: | |
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| Published: |
Taschen GmbH,
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| Publisher Address: | Köln : |
| Publication Dates: | [2018] |
| Literature type: | Book |
| Language: |
English French German |
| Subjects: | |
| Summary: |
Attract, protect, inform, collect--good packaging is synonymous with multitasking. Creating these ultimate all-rounders calls for a deep understanding of the good, the market, the customer, the environment, the flow of trade--no easy task. Each year, the Pentawards spotlight the ingenious masterminds behind these complex containers and grant their coveted trophies to the cleverest and most innovative designs in the field. This latest edition of The Package Design Book rounds up the winning designs from the 2017-2018 competitions. With introductory essays, product descriptions, and plenty of |
| Item Description: | Includes index. |
| Carrier Form: | 400 pages : color illustrations ; 27 cm |
| ISBN: |
9783836573405 3836573407 |
| Index Number: | TS195 |
| CLC: | J534.2 |
| Call Number: | J534.2/P119-8/5 |
| Contents: | Foreword / Adam Ryan -- Introduction: Packaging in 2018 / Brigitte Evrard -- Diamond: Best of show. Pentawards' diamond / Adam Ryan -- Beverages -- Food -- Body -- Luxury -- Other markets -- Pentawards jury. |