Screen LibraryUnderstanding consumer behavior and consumption experience /
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| Main Authors: | |
|---|---|
| Group Author: | |
| Published: |
Business Science Reference,
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| Publisher Address: | Hershey : |
| Publication Dates: | [2015] |
| Literature type: | Book |
| Language: | English |
| Series: |
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series,
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| Subjects: | |
| Carrier Form: | xvi, 303 pages ; 27 cm. |
| Bibliography: | Includes bibliographical references (pages 260-298) and index. |
| ISBN: |
9781466675186 (hardback : alkaline paper) : 1466675187 (hardback : alkaline paper) 9781466675193 (ebook) 1466675195 (ebook) |
| Index Number: | HF5415 |
| CLC: | F713.55 |
| Call Number: | F713.55/R161-1 |