Reset Filters
Filter Related Topics: Peter Pan (Fictitious character)

Cover is for reference only

Beyond the low cost business Rethinking the business model /

Clients are consistently demanding lower prices at the time of each purchase and companies can only react by reducing costs. This volume shows that the only way to do this, is to reinvent the business model. New consumers, new pricing, new brands, new strategies.

Saved in:
Bibliographic Details
Main Authors: Valls Gimenez, Josep Francesc
Published:
Literature type: Electronic Software eBook
Language: English
Subjects:
Cost control
Business planning
Business enterprises > Finance
Corporate profits
Budgeting & financial management
Business and Management
Online Access: http://www.palgraveconnect.com/doifinder/10.1057/9781137277534
Summary: Clients are consistently demanding lower prices at the time of each purchase and companies can only react by reducing costs. This volume shows that the only way to do this, is to reinvent the business model. New consumers, new pricing, new brands, new strategies.
Item Description: Electronic book text.
Epublication based on: 9781137277527, 2013.
Carrier Form: 216 p. : 12 figures, 41 graphs, 39.
ISBN: 9781137277527
9781137277534 :
113727753X :
CLC: F275.3
Contents: List of Tables, Figures and Graphs Foreword-- E.Bieto Acknowledgments Introduction The Birth of the Low Cost Phenomenon Reinventing Your Business Model-- RYBM Brand Marketing at a Time of Heightened Price Sensitivity Case Studies in Innovation to Produce Lower Prices Epilogue: Expansion, Innovations, Price Sensitivity and Wealth.

Related Book Recommendations