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向招行学创新 = CMB innovation

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Bibliographic Details
Main Authors: 孙军正 (孙军正著)
Published: 中国财富出版社
Publisher Address: 北京
Publication Dates: 2020
Literature type: Book
Language: Chinese
Subjects:
Carrier Form: 210页: ; 24cm
ISBN: 978-7-5047-6956-5
Index Number: F832
CLC: F832.33
Call Number: F832.33/1431
Contents: 本书对招行企业文化的坚守与发展、招行的服务魅力、招行业务的创新发展、招行的营销创新、招行产品的创新与升级、互联网时代招行信用卡的发展、招行绩效管理的优化等做了详细的介绍,值得阅读。