Screen LibraryBusiness model innovation : strategic and organizational issues for established firms /
This text approaches the topic of business model innovation from the perspective of the established firm and examines the unique strategic and organizational issues that big, established companies face when a new business model enters their markets.
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| Main Authors: | |
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| Published: |
Cambridge University Press,
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| Publisher Address: | Cambridge, United Kingdom : |
| Publication Dates: | 2023. |
| Literature type: | Book |
| Language: | English |
| Series: |
Cambridge elements. Elements in business strategy,
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| Subjects: | |
| Summary: |
This text approaches the topic of business model innovation from the perspective of the established firm and examines the unique strategic and organizational issues that big, established companies face when a new business model enters their markets. |
| Carrier Form: | 62 pages : form ; 23 cm. |
| Bibliography: | Includes bibliographical references (pages [52]-62). |
| ISBN: |
9781108995054 1108995055 |
| Index Number: | HD30 |
| CLC: | F272.15 |
| Call Number: | F272.15/M345 |
| Contents: | Introduction -- 1. What is business model innovation? -- 2. Discovering new business models -- 3. Responding to business model innovation -- 4. Competing with two business models -- 5. The uniqueness of business model innovation -- References. |