“走出去”战略下图书出版业海外市场竞争力研究 = Research on the overseas market competitiveness of book publishing industry under the strategy of "Going global"
Saved in:
Main Authors: | |
---|---|
Published: |
经济管理出版社
|
Publisher Address: | 北京 |
Publication Dates: | 2020 |
Literature type: | Book |
Language: | Chinese |
Series: |
博观丛书 |
Subjects: | |
Carrier Form: | 180页: 图 ; 24cm |
ISBN: | 978-7-5096-7035-4 |
Index Number: | G239 |
CLC: | G239.2 |
Call Number: | G239.2/2249 |
Contents: | 本书围绕中国出版业海外市场竞争的现状、中国出版业海外市场竞争力的影响机制、中国出版业海外市场竞争力评价模型、提升中国出版业海外市场竞争力的对策建议等方面展开论述。 |