Business-to-business marketing:strategies and implementation

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Bibliographic Details
Group Author: Michel Daniel
Published: Palgrave Macmillan,
Publisher Address: New York
Publication Dates: 2003.
Literature type: Book
Language: English
Subjects:
Carrier Form: xviii, 469 p.: ill. ; 26 cm.
ISBN: 0333921941 (cloth)
033392195X (pbk.)
Index Number: F713
CLC: F713.5
F405
Call Number: F405/B979
Contents: This book is an adaptation of a successful French text.
Includes bibliographical references and index.