Screen Library无印良品式营销
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| Main Authors: | |
|---|---|
| Group Author: | ; |
| Published: |
中信出版集团股份有限公司
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| Publisher Address: | 北京 |
| Publication Dates: | 2019 |
| Literature type: | Book |
| Language: | Chinese |
| Subjects: | |
| Carrier Form: | 199页: 图 ; 21cm |
| ISBN: | 978-7-5086-9364-4 |
| Index Number: | F431 |
| CLC: | F431.368 |
| Call Number: | F431.368/4166 |
| Contents: | 本书从品牌、设计、研发、创新和“粉丝”维护等角度，展现了MUJI区别于传统营销理念的品牌经营观。 |