Cult of analytics:driving online marketing strategies using Web analytics
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Main Authors: | |
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Published: |
Butterworth-Heinemann,
|
Publisher Address: | Oxford |
Publication Dates: | 2009. |
Literature type: | Book |
Language: | English |
Series: |
Emarketing essentials |
Subjects: | |
Carrier Form: | xviii, 265 p.: ill. ; 25 cm. |
ISBN: |
9781856176118 (hbk.) 1856176118 (hbk.) |
Index Number: | F713 |
CLC: | F713.36 |
Call Number: | F713.36/J142 |
Contents: | Includes index. |