Screen LibraryFrom idea to success：the Dartmouth entrepreneurial network's guide for start-ups
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| Main Authors: | |
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| Group Author: | |
| Published: |
McGraw-Hill,
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| Publisher Address: | New York |
| Publication Dates: | c2012. |
| Literature type: | Book |
| Language: | English |
| Subjects: | |
| Carrier Form: | xviii, 392 p.: ill. ; 24 cm. |
| ISBN: |
9780071760799 (alk. paper) 0071760792 (alk. paper) |
| Index Number: | F272 |
| CLC: | F272.3 |
| Call Number: | F272.3/F164 |
| Contents: |
Includes index. Includes bibliographical references and index. Introduction: the entrepreneur will save us? -- The framework -- Who is the entrepreneur? -- The right words to say -- What's the idea? -- Thinking about the market -- Intellectual property and licensing -- Risk -- Building your idea -- Building a business plan -- The founding team -- Building boards -- Employees and other people resources -- The competition -- Financing -- The law -- Nonprofits and social entrepreneurship -- Managing the company -- Everything is negotiable! -- On sales and selling -- Communication -- Leaders decide -- Accounting and money management -- Correcting your course -- Growing -- Liquidity events. |