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The gold in the rings : the people and events that transformed the Olympic Games /

"Once a showcase for amateur athletics, the Olympic Games have become a global entertainment colossus powered by corporate sponsorship and professional participation. Stephen R. Wenn and Robert K. Barney offer the inside story of this transformation by examining the far-sighted leadership and d...

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Bibliographic Details
Main Authors: Wenn, Stephen R., 1964
Group Author: Barney, Robert Knight, 1932
Published: University of Illinois Press,
Publisher Address: Urbana, Illinois :
Publication Dates: [2020]
Literature type: Book
Language: English
Series: Sport and society
Subjects:
International Olympic Committee
Olympics > History
Olympics > Economic aspects
Summary: "Once a showcase for amateur athletics, the Olympic Games have become a global entertainment colossus powered by corporate sponsorship and professional participation. Stephen R. Wenn and Robert K. Barney offer the inside story of this transformation by examining the far-sighted leadership and decision-making acumen of four International Olympic Committee (IOC) presidents: Avery Brundage, Lord Killanin, Juan Antonio Samaranch, and Jacques Rogge. Blending biography with historical storytelling, the authors explore the evolution of Olympic commercialism from Brundage's uneasy acceptance of tele
Carrier Form: xiii, 336 pages : illustrations ; 23 cm.
Bibliography: Includes bibliographical references and index.
ISBN: 9780252084522
0252084527
9780252042683
0252042689
Index Number: GV721
CLC: G811.21-05
G811.219
Call Number: G811.219/W476

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