如何打造你的爆款创意 = Borrowing brilliance:the six steps to business innovation by building on the ideas of others

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Bibliographic Details
Main Authors: 美 穆雷 Murray, David Kord ((美)戴维·穆雷(David Kord Murray)著)
Group Author: 苏予 (译)
Published: 江西人民出版社
Publisher Address: 南昌
Publication Dates: 2018
Literature type: Book
Language: Chinese
Subjects:
Carrier Form: 21,293页: ; 21cm
ISBN: 978-7-210-08494-5
Index Number: F715
CLC: F715-49
Call Number: F715-49/2916
Contents: 本书分6个步骤,教读者如何借用别人的聪明,打破“原创”迷思,得到一份借用别人聪明才智的创意方法,成为自己打造爆款创意的助力。