National image and competitive advantage:the theory and practice of country-of-origin effect
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Main Authors: | |
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Group Author: | |
Published: |
Copenhagen Business School Press/Handelshøjskolens Forlag Copenhagen Business School Press/Books International [Distributor, North America],
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Publisher Address: | Copenhagen Herndon, VA |
Publication Dates: | 2001. |
Literature type: | Book |
Language: | English |
Edition: | 1. ed. |
Subjects: | |
Carrier Form: | 186 p.: ill. ; 23 cm. |
ISBN: | 8716135164 (hc.) |
Index Number: | F740 |
CLC: |
F740.4 F742 F740.2 |
Call Number: | F742/J233 |
Contents: | Includes bibliographical references (p. [171]-184) and index. |