Business intelligence : the savvy manager's guide /

Following the footsteps of the first edition, the second edition of Business Intelligence is a full overview of what comprises business intelligence. It is intended to provide an introduction to the concepts to uncomplicate the learning process when implementing a business intelligence program. Over...

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Bibliographic Details
Main Authors: Loshin, David, 1963- (Author)
Corporate Authors: Elsevier Science & Technology.
Published: Morgan Kaufmann,
Publisher Address: Waltham, MA :
Publication Dates: 2012.
Literature type: eBook
Language: English
Edition: Second edition.
Series: The savvy manager's guide
Subjects:
Online Access: http://www.sciencedirect.com/science/book/9780123858894
Summary: Following the footsteps of the first edition, the second edition of Business Intelligence is a full overview of what comprises business intelligence. It is intended to provide an introduction to the concepts to uncomplicate the learning process when implementing a business intelligence program. Over a relatively long lifetime (7 years), the current edition of book has received numerous accolades from across the industry for its straightforward introduction to both business and technical aspects of business intelligence. As an author, David Loshin has a distinct ability to translate challenging topics into a framework that is easily digestible by managers, business analysts, and technologists alike. In addition, his material has developed a following (such as the recent Master Data Management book) among practitioners and key figures in the industry (both analysts and vendors) and that magnifies our ability to convey the value of this book. Guides managers through developing, administering, or simply understanding business intelligence technologyKeeps pace with the changes in best practices, tools, methods and processes used to transform an organization's data into actionable knowledgeContains a handy, quick-reference to technologies and terminology.
Carrier Form: 1 online resource (370 pages).
Bibliography: Includes bibliographical references (page 355) and index.
ISBN: 9780123858900
0123858909
Index Number: HD38
CLC: F713.51
Contents: Business Intelligence and Information Exploitation -- The Value of Business Intelligence -- Planning for Success -- Developing Your Business Intelligence Roadmap -- The Business Intelligence Environment -- Business Processes and Information Flow -- Data Requirements Analysis -- Data Warehouses and the Technical Business Intelligence Architecture -- Metadata -- Data Profiling -- Business Rules -- Data Quality -- Data Integration -- High-Performance Business Intelligence -- Deriving Insight from Collections of Data -- Creating Business Value Through Location-Based Intelligence -- Knowledge Discovery and Data Mining for Predictive Analytics -- Repurposing Publicly Available Data -- Knowledge Delivery -- Emerging Business Intelligence Trends -- Quick Reference Guide.