The psychology of the Asian consumer /

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Bibliographic Details
Group Author: Schmitt, Bernd; Lee, Leonard
Published: Routledge, Taylor & Francis Group,
Publisher Address: New York :
Publication Dates: 2015.
Literature type: Book
Language: English
Subjects:
Item Description: "Sponsored by the Society for Consumer Psychology."
Carrier Form: xi, 164 pages ; 23 cm
Bibliography: Includes bibliographical references and index.
ISBN: 9780765644558 (hardcover) :
076564455X (hardcover)
9780765646477 (paperback)
0765646471 (paperback)
Index Number: HF5415
CLC: F713.55
Call Number: F713.55/P974-1