Business relationships for competitive advantage Managing alignment and misalignment in buyer and supplier transactions /
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Main Authors: | |
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Group Author: | ; ; |
Published: |
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Literature type: | Electronic Software eBook |
Language: | English |
Subjects: | |
Online Access: |
http://www.palgraveconnect.com/doifinder/10.1057/9780230509191 |
Item Description: |
Ebook. Originally published in: 2003. |
Carrier Form: | 264 p. |
ISBN: |
9781403919045 9780230509191 : 0230509193 : |
CLC: |
F274 F252.21 |
Contents: | PART 1: AN INTRODUCTION TO BUSINESS RELATIONSHIP MANAGEMENT What Are Business Relationships in Theory and Practice? The Five Conditions of Successful Business Relationship Alignment PART 2: SUCCESS AND FAILURE IN BUSINESS RELATIONSHIP MANAGEMENT Aligning Buyer-Dominated Business Relationships Successfully Aligning Supplier-Dominated Business Relationships Misaligning Buyer-Dominated Business Relationships Misaligning Supplier-Dominated Business Relationships Aligning Interdependence Business Relationships Misaligning Interdependence Business Relationships PART 3: DECISION SUPPORT TOOLS FOR IMPROVING BUSINESS RELATIONSHIPS A Framework and Guide for Aligning Business Relationship Management. |