倒漏斗营销:从现有客户拓展新客户 = Flip the funnel:how to use existing customers to gain new ones
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Main Authors: | |
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Group Author: | |
Published: |
人民邮电出版社
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Publisher Address: | 北京 |
Publication Dates: | 2016 |
Literature type: | Book |
Language: | Chinese |
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Carrier Form: | 234页: 图,照片 ; 23cm |
ISBN: | 978-7-115-42337-5 |
Index Number: | F713 |
CLC: | F713.3 |
Call Number: | F713.3/4358-1 |
Contents: |
有书目(第232-234页) 本书分弄清先后、新方法、具体落实三部分共18章,内容包括:倒漏斗营销法背后的理论、经济衰退的启示、日行一善、忘掉流失率、让人爱恨交织的科技、倒转漏斗、客户体验是关键等。 |