Happening:design for events
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Group Author: | ; ; ; ; |
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Published: |
Frame Publishers Birhäuser - Publishers for Architecture,
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Publisher Address: | Amsterdam Basel Boston |
Publication Dates: | 2006. |
Literature type: | Book |
Language: | English |
Subjects: | |
Carrier Form: | 240 p.: col. ill. ; 32 cm. |
ISBN: |
9077174222 (Frame Publ : Pp) 9789077174227 3764379766 (Birkhäuser : Pp) 9783764379766 |
Index Number: | J534 |
CLC: |
J534 G245 J535 |
Call Number: | J534/H252 |
Contents: | How can design help to make PR events unique and compelling occasions? Exciting and innovative concepts from the designers provoke and potentiate the mix of artistic end in itself and economic persuasion that underlies PR events like product presentations, pop concerts, car shows, fashion events, festivals, and cultural exhibitions. This book surveys 29 projects by international companies and design firms including Nike Brand Design and 3deluxe and devotes eight pages to each, with photographs, drawings, and texts by prominent authors. |