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Happening：design for events

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Bibliographic Details
Group Author: Blokland Tessa; Schultz Sarah; Willems Marlous; Junte Jeroen; Bokern Anneke 1971-
Published: Frame Publishers Birhäuser - Publishers for Architecture,
Publisher Address: Amsterdam Basel Boston
Publication Dates: 2006.
Literature type: Book
Language: English
Subjects:
Industrial design coordination
Special events
Public relations
Exhibitions
Display of merchandise
Kulturbau > Bildband
Kulturbau > Innenarchitektur > Bildband
Carrier Form: 240 p.: col. ill. ; 32 cm.
ISBN: 9077174222 (Frame Publ : Pp)
9789077174227
3764379766 (Birkhäuser : Pp)
9783764379766
Index Number: J534
CLC: J534
G245
J535
Call Number: J534/H252
Contents: How can design help to make PR events unique and compelling occasions? Exciting and innovative concepts from the designers provoke and potentiate the mix of artistic end in itself and economic persuasion that underlies PR events like product presentations, pop concerts, car shows, fashion events, festivals, and cultural exhibitions. This book surveys 29 projects by international companies and design firms including Nike Brand Design and 3deluxe and devotes eight pages to each, with photographs, drawings, and texts by prominent authors.

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