Designing future-oriented airline businesses /
"Designing Future-Oriented Airline Businesses is the eighth Ashgate book by Nawal K. Taneja to address the ongoing challenges and opportunities facing all generations of airlines. Firstly, it challenges and encourages airline managements to take a deeper dive into new ways of doing business. Se...
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Main Authors: | |
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Published: |
Ashgate,
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Publisher Address: | Burlington, VT : |
Publication Dates: | [2014] |
Literature type: | Book |
Language: | English |
Subjects: | |
Summary: |
"Designing Future-Oriented Airline Businesses is the eighth Ashgate book by Nawal K. Taneja to address the ongoing challenges and opportunities facing all generations of airlines. Firstly, it challenges and encourages airline managements to take a deeper dive into new ways of doing business. Secondly, it provides a framework for identifying and developing strategies and capabilities, as well as executing them efficiently and effectively, to change the focus from cost reduction to revenue enhancement and from competitive advantage to comparative advantage"-Provided by publisher. |
Carrier Form: | lxviii, 240 pages : illustrations ; 24 cm |
Bibliography: | Includes bibliographical references and index. |
ISBN: |
9781472442963 (hardback) : 1472442962 (hardback) |
Index Number: | HE9780 |
CLC: | F560 |
Call Number: | F560/T164-2 |